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Burger Restaurant AFL Party Competition
2125 subscribers added
$0,47 per subscriber
$21,353 in revenue generated from post competition offer
How it was done
Customers entered through Messenger where they confirmed entry and had a chance to view terms & conditions. At the end of the competition, after the winners were announced, all participants were given an offer to receive a free serving of chicken wings with any burger purchase in the following month.
Acai Bowl Buy One Get One
Over 500 subscribers added
261 paying customers added
$1,53 per customer
$3,791 in revenue generated
How it was done
Customers entered by commenting on the post what their favourite topping was, which created a viral post with over 600 comments
Home Builder Crown Towers Voucher
2021 subscribers added
97 enquiries for new home builds (including phone numbers)
$30 per qualified lead
How it was done
First home builder wanted to run an engagement/awareness competition to build up their Facebook profile. Instead of a generic “Tag & Share” comp, we asked everyone to enter in messenger. Upon entering, the follow up question was asked if they were interested in learning about house & land packages. All YES responses were sent to a Google Sheet for the client to follow up.
The lead cost for the campaign was significantly lower than the standard lead gen camapigns and the client now runs these competitions regularly.
They now have a subecriber list of over 30,000.
